Spend £250+ & get FREE Express Delivery (1–3 Days) | £1.99 Standard on £100–£249 | £4.94 under £100. Excludes hard boards, kayaks & fixed/2-piece paddles.
Infinity Blackfish Flatdeck
£3,059.00 GBP Regular price £3,195.00
Starboard Gen R
From £2,722.00 GBP
Infinity B-Line Twin
£2,191.00 GBP
Starboard Pro
From £955.00 GBP Regular price £1,199.00
Red Paddle Co Sport + 12'6 x 28" Future Series
£1,037.00 GBP
Starboard Touring Deluxe
From £740.00 GBP
Vaikobi Bump Hat Hydro
£50.00 GBP
Malibu Sky 10'6
£298.00 GBP Regular price £399.00
Vaikobi VXP Race Buoyancy Aid
£127.00 GBP
2026 Starboard Generation Paddleboard – Versatile Touring, Surf & Race SUP for All - Condition Performance & One - Board SimplicityThe SUP Store12'6" x 28"all round hard board

Learn to SUP - Coaching & Group Paddles

Discover the joy of stand-up paddleboarding with our expert coaching, group paddles, and adventure experiences. Whether you're a beginner or looking to improve your skills, our certified instructors are here to help you master the water.

Explore Lessons & Adventures

BUILT FROM THE WATER UP

We’re not just a store — we’re a crew of paddlers and repair specialists who live and breathe time on the water.

From early mornings on the river to late nights in the workshop, everything we do comes from real experience.

No gimmicks. No hard sell. Just honest advice and good gear that works — tested, trusted, and ready for whatever the water throws at you.

The SUP Store
Gear. Passion. Performance.

Waterside Hire & Lessons in Christchurch


Christchurch based since 2009. Grab friends & family – paddleboard & kayak hire by the water.

The SUP School

AXIS Boards

AXIS foil boards are designed to cover every foiling discipline with precision and performance.

Axis Foils

AXIS foils are engineered to deliver. From surf and SUP foiling to wing, downwind, and pump.

Starboard Wings

Starboard wings are designed to be reliable performance across every wingfoiling style.

Starboard Foil

Built for SUP, wing, and downwind foiling, they deliver reliable performance and progression.